Emergency Preparedness

By Eric Johnson One of the biggest challenges to developing a robust safety culture we find is built around the value of safety. Unless you are Apple, corporate resources are often quite limited and have competing interests tugging at them, all while trying to demonstrate the best return on equity. Those projects/processes/activities that are best quantifiable are often the first to receive the benefit of resources. However, it is our position that increasing a focus on safety during economic downtimes can position the organization to gain marketshare when a rebound occurs. It is based on three related observations: 1. Establishing the organization as